🧠 5 Neuroscience-Based Exercises to Innovate   Creativity isn't a gift reserved for the few — it's a capacity that can be trained and strengthened. And neuroscience has shown that small daily practices can unlock neural pathways, make thinking more flexible and generate ideas that wouldn't appear on "autopilot".   If you feel you need more innovative ideas at work, in your studies or in your personal life, here are 5 practical exercises based on scientific evidence.

🎨 Breaking the Myth: Creativity Is Not a Gift, It's a Skill For years, we believed that creativity was reserved for artists, geniuses and "minds out of the ordinary". The great turnaround that neuroscience brings us is simple and powerful: we are all born with a brain structured to create. Creativity is not a biological exception — it is a natural function. The real differential appears in the way this skill is trained, encouraged and applied throughout life.

🧠 Disinformation and Creativity We live in an era where lying has stopped being an accident — it has become architecture.And like any sophisticated architecture, it requires design, technique and, above all, creativity. 👉 Creating a fake news story is not a random act — it is a complex cognitive process. It requires imagination, mental forecasting, emotional reading of the other person, and mastery of cognitive biases. In other words: ✨ Creating disinformation requires

🧠 The Battlefield between Truth and Emotion We live in an era in which lies have evolved. What used to be street corner rumours is now high-resolution emotional engineering — algorithms that know our fears, desires and biases better than we know ourselves. Fake news is not merely false information: it is precise neurological stimuli, designed to hijack our brain chemistry. 🧬 But there is good news: neuroscience is mapping this code. ✨

🧠 The Neuroscience of Misinformation   We live in an age where truth competes with speed. Information arrives before verification, and the brain — wired to react faster than it reflects — becomes vulnerable to what feels true, not necessarily to what is true.   Misinformation doesn’t spread because people are naive. It spreads because the human brain is efficient.

🧠 Smart apps and Techniques that enhance Performance and Cognition We live in the era of augmented intelligence — a time when the brain and machines are starting to work together. But make no mistake: AI doesn’t replace the brain — it challenges it to evolve. If the brain is the engine, AI is the turbo. Together, they form a continuous learning system that can improve focus, creativity, memory, and decision-making.

🧠Psychedelics in Everyday Life   Psychedelic comes from the Greek psyche (mind) and deloun (to manifest): “that which reveals the mind.” And perhaps this is what neuroscience is teaching us — not that we need substances to expand consciousness, but that the brain itself has natural pathways to access states of expanded perception, connection, and well-being.

🧠 Neuroscience of Self-Knowledge We live in an era in which self-knowledge has almost become a modern ritual — from psychedelic therapies to silent retreats, from meditation to long conversations in search of meaning. But, in the end, what are we really looking for? Neuroscience shows that the human brain already possesses natural mechanisms of consciousness expansion, and that exploring one’s own mind does not require escaping it — but rather turning inward with curiosit

🧠 Dealing with Collective Shocks Wars, attacks, natural disasters, massacres or tragedies that dominate the headlines — all these episodes leave marks that go beyond statistics. They reach something deeper: the collective nervous system.When the world seems to collapse, the brain reacts as if danger were right at the door. And even those who have not experienced the event directly can feel the effects — anxiety, anger, apathy, confusion.

🧠 Neuroscience of Political Violence These extreme acts – from attacks on institutions to online hate speech – are not only social, but also cerebral. Neuroscience reveals how the brain processes radical ideologies and violent impulses, offering clues to prevention and mitigation.Understanding this intersection between biology and ideology is essential to building societies that are more resilient to extremism.

🧠 Reducing Conflict In October 2025, the world simmers with conflicts beyond headlines. These global events ripple into our lives: heated work debates on economic impacts, family arguments over political news, or X threads turning toxic. But neuroscience offers practical techniques to transform these moments into constructive dialogue.

💡 Applying Neuroscience in Work: 5 Tips to Improve Your Performance If you think that neuroscience is thing of laboratory, think again! It can be a tool powerful for the day to day in work, helping you to prepare for challenges, maintain the focus and elevate your productivity. Based in concepts as neuroplasticity, attention selective and activation cerebral – tips that focus in the individual without depend of teams or environments collectives.