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DISINFORMATION AND CREATIVITY: How Happen the Creation of Lies
🧠 Disinformation and Creativity
We live in an era where lying has stopped being an accident — it has become architecture.And like any sophisticated architecture, it requires design, technique and, above all, creativity.
👉 Creating a fake news story is not a random act — it is a complex cognitive process. It requires imagination, mental forecasting, emotional reading of the other person, and mastery of cognitive biases.
In other words:
✨ Creating disinformation requires
Marcela Emilia Silva do Valle Pereira Ma Emilia
Nov 217 min read


GENERATIONS AND THE BRAIN: How We Think Differently
We live in a world where generations coexist side by side — from Baby Boomers to Millennials, from Generation Z to Alpha. Each one brings with it different ways of thinking, learning, and relating to the world. But does each generation’s brain really work differently?
The answer lies in neuroscience: the human brain is highly plastic, meaning it shapes itself according to the experiences and stimuli it receives.
Marcela Emilia Silva do Valle Pereira Ma Emilia
Aug 197 min read


WHAT IS COGNITIVE NEUROSCIENCE? Understanding the Thinking Brain
Discover how the brain creates thought, memory, and decisions with cognitive neuroscience. A clear guide to mind and brain.
Marcela Emilia Silva do Valle Pereira Ma Emilia
Jul 225 min read
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